09/09/2011

Pakistan Fashion Week - London 23-25 September 2011

View pictures from the event here

London Fashion Week, just a few days away, hot on its heels will be the first ever Pakistan Fashion Week UK.  The one thing that showcases the global vitality, creativity and style of Pakistan – it's fashion.

Pakistan’s geography makes it a true melting pot of cultures, influences and traditions. This fusion of thoughts and philosophies comes to life in the fashion industry, which has wowed audiences all over the world, showcasing the sheer talent and potential that makes Pakistan - this wonderful land of contradictions waiting to be discovered.

Pakistan has been a cultural and artistic hub since time immemorial. The confluence of languages, influences and traditions over centuries have given Pakistan a rich cultural palette which finds expression in music, dance, poetry, fashion and the fine arts. Now, the European market will get a taste of Pakistan’s talent. A series of events are being launched under the banner of Riwayat, which means ‘traditions’ in Urdu. Riwayat is led by Adnan Ansari, a key personality in Pakistan’s fashion and media world for more than two decades.

The first of these events will be Pakistan Fashion Week UK. Fashion Week is a three-day event from the 23rd to the 25th September 2011. The evening of the 23rd will host an inaugural red carpet and gala celebration followed by two days of fashion shows. Each one of the four fashion shows will feature four of Pakistan’s top young designers. There is an accompanying exhibition allowing the opportunity to purchase quality pieces.

Come and support the best of Pakistan’s creative talent in what promises to be a memorable event. Tickets are already selling so don’t miss out on this opportunity to experience a world of Asian couture right in the heart of London.




For further details visit : www.pakistanfashionweek.co.uk

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